
Laxman Narasimhan
Laxman Narasimhan is the new CEO of Starbucks, appointed in 2023, tasked with revitalizing the brand amid declining sales and increased competition. He is leading the initiative 'Back to Starbucks' aimed at restoring the brand's core identity and enhancing customer experiences as the company navigates significant challenges in the coffee market.
Not in the pool (under ¢1).
Recent news mentions
Laxman Narasimhan was replaced as CEO of Starbucks amid mounting pressure from Elliott Investment Management.
Elliott Investment takes $1-billion stake in Lululemon, pushes for new CEOFormer boss Laxman Narasimhan said last year that Starbucks was exploring strategic partnerships to stay competitive in China.
Starbucks to sell majority stake in China businessLaxman Narasimhan was replaced by Brian Niccol as CEO of Starbucks.
Nine-figure payouts to Ryanair and Starbucks CEOs are controversial, but Michael O’Leary can point to results – The Irish TimesLaxman Narasimhan became the CEO of Starbucks in 2023 and implemented price increases to combat inflation.
“Back to Starbucks” เจาะแผนคืนชีพร้านกาแฟระดับโลก จะกลับมายืนหนึ่งอีกครั้งได้หรือไม่?









