Lorenzo Bertelli

Lorenzo Bertelli

entrepreneur Italy

Lorenzo Bertelli is a member of the Bertelli family, known for their significant contributions to the fashion industry, particularly through Prada. His involvement in sustainable fashion initiatives highlights the growing focus on environmental responsibility in high-end fashion, as demonstrated by his presence at royal events promoting such values.

Global Media Ratings
Dominance
0.01%
Persistence
1 wks
Reach
171,203
Power
6,010$
Sentiment
6.78
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Italy 2 6.50 0.18% +10% 60,461,826 119,942 $2,000,000 3,968$
Dominican Republic 1 6.00 0.09% +0% 10,847,910 10,186 $89,000 84$
United Kingdom 1 7.00 0.05% +0% 67,886,011 33,164 $2,700,000 1,319$
Switzerland 1 8.00 0.09% +0% 8,654,622 7,911 $700,000 640$
Totals 5 147,850,369 171,203 $5,489,000 6,011$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United Kingdom United Kingdom: Lorenzo Bertelli is Prada's head of Corporate Social Responsibility and discussed the new sandal line. 7

BBC: Prada to launch $930 'Made in India' Kolhapuri sandals after backlash

Switzerland Switzerland: Lorenzo Bertelli, the designated heir of Prada, is involved in the company's expansion and marketing strategies. 8

Neue Zürcher Zeitung: Luxuslabels sind in der Krise, aber Prada expandiert

Switzerland Switzerland: Lorenzo Bertelli is the executive director of the Prada Group and is expected to become CEO in the future. 8

Neue Zürcher Zeitung: Armani ohne Giorgio Armani: Wie geht es weiter?

Switzerland Switzerland: Lorenzo Bertelli, Miuccia Prada's son, is responsible for sustainability at Prada and has shifted the brand to using Re-Nylon. 8

Neue Zürcher Zeitung: Giulio Bonazzi revolutioniert die die Plastikwelt

United Kingdom United Kingdom: Lorenzo Bertelli, Prada's head of Corporate Social Responsibility, responded to the controversy regarding the sandals. 6

BBC: Luxury label acknowledges Indian roots of footwear design after backlash