Madeleine Bernadotte

Madeleine Bernadotte

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Madeleine Bernadotte, a member of the Swedish royal family, has recently attracted attention for her decision to venture into the skincare industry, prompting discussions about the appropriateness of a royal using her title to promote commercial products. Known as Princess Madeleine of Sweden, she has expressed a desire to establish herself as a businesswoman, which raises ethical questions regarding the separation of royal duties and personal commercial interests. Critics argue that her actions blur the lines between her role as a representative of the Swedish monarchy and her private business pursuits, leading to calls for her to reconsider her royal status if she wishes to fully engage in entrepreneurship.

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Recent news mentions

Madeleine Bernadotte is involved in the development of the brand Minlen in partnership with Weleda.

”Helt felaktiga påståenden om Weleda och prinsessan Madeleine”
Dagens Nyheter·SwedenSweden· 2025-04-08
8.0

Madeleine Bernadotte is launching her natural cosmetics line MinLen with Weleda.

Madeleine di Svezia rinuncia al titolo per lanciare le sue creme: Meghan e le altre principesse in affari
Corriere della Sera·ItalyItaly· 2025-04-05
8.0

Madeleine Bernadotte is launching skincare products that have sparked public debate.

Insändare. Noterat av DN:s läsare den 31 mars
Dagens Nyheter·SwedenSweden· 2025-04-01
6.0

Madeleine Bernadotte is launching a skincare brand in collaboration with Weleda.

Kultur v 13: Anstår det en prinsessa att kränga hudkräm?
Dagens Nyheter·SwedenSweden· 2025-03-29
5.0

Princess Madeleine addressed criticism regarding her ability to combine business with her royal status.

Prinsessan Madeleine om kritiken: ”Jag är den jag är”
Dagens Nyheter·SwedenSweden· 2025-03-28
7.0

Madeleine Bernadotte is striving for a career as a seller of skin cream while being a member of the royal family.

Insändare. Hudkrämandet gör att Madeleine bör lämna kungahuset
Dagens Nyheter·SwedenSweden· 2025-03-28
5.0