Martín Santa María

Martín Santa María is the General Manager of Liquidez Perú, where he has been instrumental in promoting the use of factoring as a financial tool for small and medium-sized enterprises (SMEs) in Peru. He emphasizes the importance of good regulation in enabling the growth of factoring, which has significantly increased in volume since its inception. His insights highlight the role of factoring in providing capital for SMEs without the need for traditional loans, thereby fostering investment and formalization within the sector.