Masako Shirakura
Masako Shirakura is a cultural analyst specializing in Japanese consumer behavior and the evolution of domestic products. She has provided insights into the cultural significance of toilets in Japan, explaining how societal respect for these objects has contributed to the widespread acceptance of bidets like the Toto Washlet. Her analysis highlights the unique Japanese approach to innovation and business, which often transforms everyday inconveniences into opportunities.
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Analyst Masako Shirakura explained the cultural context of the Washlets' acceptance in Japan.
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