
Matt Brabants
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Matt Brabants is the head of international content partnerships for the NBA. He has been instrumental in expanding the league's reach in Canada, ensuring that fans have access to live games across multiple platforms, including traditional broadcasters and streaming services. Brabants' work reflects the NBA's commitment to adapting to changing viewer preferences and maintaining engagement with its audience, as the league navigates the complexities of modern sports media distribution.
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Matt Brabants is the NBA's head of international content partnerships, committed to making live games accessible to fans in Canada.
The sports streaming industry knows fans are frustrated by the system. That’s a feature, not a bugThe Globe and Mail·
Canada· 2025-12-13




