Mića Ašćerić

Mića Ašćerić is an influencer who has gained recognition for his engaging content and advocacy for responsible behavior among his followers. He recently contributed to HEINEKEN Serbia's 'ZERO HERO' campaign, which seeks to challenge excuses for drinking and driving. Ašćerić's involvement emphasizes the importance of making safe choices and promotes the message that even minimal alcohol consumption should not lead to driving.