Misty Yeomans

Misty Yeomans is the colour styling manager for the Americas at PPG, a leading industrial paint and coatings company. She plays a crucial role in the company's colour forecasting process, leading workshops with stylists to analyze cultural shifts and emerging trends that influence future colour tastes. Yeomans emphasizes the importance of colour as a differentiator in a competitive market, helping clients create custom shades that resonate with consumer preferences.