Rekha Meena

Rekha Meena

manager Sweden

Rekha Meena is the senior design manager and head of colour, material, and finish at Volvo, where she oversees the development of automotive colour options. Meena's approach reflects the Nordic ethos of simplicity and harmony, focusing on warm neutrals and landscape-inspired colours that evoke emotion and calmness. Under her direction, Volvo's 2026 colour palette features deeper tones derived from nature, aligning with current trends in quiet luxury and understated elegance.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
34,085
Power
1,525$
Sentiment
7.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Canada 1 7.00 0.09% +0% 38,005,238 34,085 $1,700,000 1,525$
Totals 1 38,005,238 34,085 $1,700,000 1,525$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Canada Canada: Rekha Meena, senior design manager at Volvo, describes the automaker’s approach to design direction and colour trends. 7

The Globe and Mail: Inside the world of colour forecasting and Pantone’s controversial Colour of the Year pick