Rafaela Lotto

Rafaela Lotto

CEO Brazil

Rafaela Lotto is the CEO of Youpix, a consultancy specializing in influencer economy. She provides insights into the challenges faced by content creators in Brazil, emphasizing the increasing competition and the necessity for diversification in revenue streams. Lotto's expertise sheds light on the evolving landscape of influencer marketing and the importance of entrepreneurial thinking for sustainable success in the digital space.

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Recent Mentions

Liechtenstein Liechtenstein: Rafaela Lotto, CEO of Youpix, explains that the career of an influencer today requires an entrepreneurial mindset. 7

O Estado de S. Paulo (Estadão): O que tem feito com que influenciadores digitais desistam da internet para voltar ao regime CLT?

Liechtenstein Liechtenstein: Rafaela Lotto is the CEO of Youpix, a consultancy in the influence economy, discussing the challenges faced by influencers. 6

O Estado de S. Paulo (Estadão): Por que influenciadores estão deixando as redes e voltando ao regime CLT