Roberto Zaragoza

Roberto Zaragoza was a prominent Brazilian advertising executive and co-founder of the renowned advertising agency DPZ, established in 1968. Alongside his partners, he played a crucial role in shaping the landscape of Brazilian advertising. Born in São Paulo, he began his career in the industry at a young age and was known for his creative approach to marketing. Zaragoza's contributions to advertising earned him respect and recognition in the field, and he continued to influence the industry until his passing in 2017 at the age of 86.