Sara Paulsson
Sara Paulsson is the communications manager at Orkla Foods Sverige, which owns the popular herring brand Abba. She has been involved in the company's response to the WWF's recent 'red light' designation for Norwegian spring-spawning herring. Paulsson stated that they are analyzing sustainable alternatives for the upcoming fishing seasons and are committed to ensuring that their sourcing aligns with sustainability standards.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Sweden | 1 | 6.00 | 0.07% | +0% | 10,099,265 | 6,702 | $530,000 | 352$ |
| Totals | 1 | 10,099,265 | 6,702 | $530,000 | 352$ |
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Each country's color is based on "Mentions" from the table above.
Recent Mentions
Sweden:
Sara Paulsson, the communications manager at Abba, discusses the company's plans to analyze alternatives following the red light from WWF.
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