Sarah Schmidt

Sarah Schmidt

public relations expert United States

Sarah Schmidt is a public relations crisis expert and the president of Interdependence Public Relations. She recently commented on the poor box office performance of Disney's live-action remake of 'Snow White,' attributing its struggles to Disney's failure to effectively manage the film's messaging and engage with its fanbase.

Global Media Ratings
Dominance
0.01%
Persistence
0 wks
Reach
90,120
Power
5,406$
Sentiment
5.10
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United States 1 5.00 0.02% +0% 331,002,651 73,458 $21,000,000 4,660$
Canada 1 6.00 0.04% +0% 38,005,238 16,662 $1,700,000 745$
Totals 2 369,007,889 90,120 $22,700,000 5,405$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Canada Canada: In a statement, Rogers spokesperson Sarah Schmidt said the investment group 'demonstrates the confidence investors have in Rogers and in our world-class assets.' 6

The Globe and Mail: Singh calls on Carney to block Rogers wireless deal

United States United States: Sarah Schmidt, a public relations crisis expert, discusses the reasons behind the movie's dwindling viewership. 5

Fox News: 'Snow White' bombs in second weekend as box office numbers decline 66%