Shin Jae Ha
Shin Jae Ha is the Chief Financial Officer of APR Corp., a South Korean beauty company known for its innovative products in the K-Beauty market. Under his financial leadership, APR has seen significant growth, with a market valuation of over $4 billion, and is recognized for leveraging social media to expand its reach beyond traditional markets. Recently, the company gained attention as K-Beauty surged in popularity, particularly following celebrity endorsements, including those from Kylie Jenner and Hailey Bieber.
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Thailand:
Shin Jae Ha, CFO of APR, commented on the expansion of K-Beauty into the mass market.
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