Simon Laroche

Simon Laroche

business executive Canada

Simon Laroche is the president of Kraft Heinz Canada, known for overseeing the company's operations and navigating challenges such as misinformation about the Canadian identity of its products during times of political tension, particularly regarding trade relations with the United States.

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Recent Mentions

Canada Canada: Simon Laroche, the president of Kraft Heinz Canada, gathered with his senior executive team to respond to potential tariffs on Canadian exports. 7

The Globe and Mail: Canadian brands say ‘Sorry, not sorry’ in unusual burst of patriotic Super Bowl ads