Stirton
Stirton is a spokesperson for The Warehouse who publicly addressed the backlash against the company's recent advertisement that was criticized for gender stereotyping. He expressed deep regret over the ad's implication that girls are inferior in their mathematical abilities and committed to revising internal processes to prevent such issues in the future.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| New Zealand | 1 | 6.00 | 0.09% | +0% | 4,822,233 | 4,384 | $210,000 | 191$ |
| Totals | 1 | 4,822,233 | 4,384 | $210,000 | 191$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
New Zealand:
Stirton said the business’s Albany store already benefited from white floors, which he previously said could become the norm.
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New Zealand:
Stirton expressed regret over the advertisement implying girls are inferior in their abilities.
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