U-Roy
U-Roy, born Ewart Beckford on September 21, 1942, was a pioneering Jamaican DJ and reggae artist renowned for his innovative style of toasting, which laid the groundwork for the dancehall genre. His career took off in the early 1970s with the release of his influential single 'The Higher The Mountain,' produced by Augustus 'Gussie' Clarke. U-Roy's unique blend of spoken word and rhythmic delivery transformed the Jamaican music scene, earning him the title of the 'original DJ.' Over the decades, he collaborated with numerous artists and became a vital figure in the reggae community until his passing in February 2021.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Jamaica | 1 | 8.00 | 0.07% | +0% | 2,961,167 | 2,048 | $15,000 | 10$ |
| Totals | 1 | 2,961,167 | 2,048 | $15,000 | 10$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Jamaica:
U-Roy is a local DJ pioneer and nephew of Dorothy Isaacs, whose musical development she influenced.
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Jamaica:
U-Roy was the first artiste that Gussie Clarke produced, marking the official beginning of Clarke’s long-term love affair with music.
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