Upston
Upston is a prominent figure in New Zealand's tourism sector, actively advocating for increased travel from Australia to New Zealand. Recently, she announced a new campaign aimed at enticing Australian holidaymakers, highlighting a significant increase in arrivals and promoting New Zealand as a must-visit destination.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| New Zealand | 1 | 6.00 | 0.17% | +0% | 4,822,233 | 8,037 | $210,000 | 350$ |
| Totals | 1 | 4,822,233 | 8,037 | $210,000 | 350$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
New Zealand:
Upston said she was 'open to looking at what changes they [Labour] would like to see'.
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New Zealand:
“Together, these campaigns aim to bring a fresh wave of international visitors, support local businesses, and reinforce Rotorua’s and the North Island’s reputation as must-visit destinations,” Upston said.
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New Zealand:
Upston said smoother, more seamless travel across the Tasman would encourage more Chinese tourists to make New Zealand part of their next holiday.
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New Zealand:
Upston has made a similar point in saying there are more ways to fund tourism infrastructure than through the IVL.
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New Zealand:
Upston stated that the $70 million events and tourism investment package is about energising the events sector.
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New Zealand:
Upston said the number of Australian arrivals in New Zealand increased by more than 90,000.
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