Yarnie Guthrie

Yarnie Guthrie serves as the general manager of New Zealand Rugby Commercial, playing a critical role in securing sponsorship deals and ensuring the financial health of New Zealand rugby amid challenges.

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Recent Mentions

New Zealand: Yarnie Guthrie is the general manager of New Zealand Rugby commercial, who described NZR+ as a game changer. 7

Sir Jim Ratcliffe Gregor Paul

The New Zealand Herald – country’s largest newspaper, est. 1863: All Blacks land Toyota sponsorship, replacing Ineos on training kit

New Zealand: Yarnie Guthrie, NZR commercial general manager, discussed the key markets for rugby expansion. 6

Gregor Paul

The New Zealand Herald – country’s largest newspaper, est. 1863: Are New Zealand rugby fans at risk of losing the All Blacks? – Editorial

New Zealand: Yarnie Guthrie told the Herald that Japan, the US, Britain and Western Europe are the four key markets being targeted to deliver more All Blacks fans. 6

Gregor Paul David Moffett

The New Zealand Herald – country’s largest newspaper, est. 1863: NZ Rugby’s commercial strategy leaves Kiwi fans as an after-thought: Gregor Paul

New Zealand: Yarnie Guthrie is effectively NZRC’s general manager responsible for finding and making sponsorship agreements. 7

Debbie Sorensen Ardie Savea Tana Umaga Clayton Mcmillan Greg Barclay Ruby Tui Ayesha Leti L Iga Bart Campbell Brett Robinson Scott Hansen Richard Dellabarca Conrad Smith Jack Mesley Sir Jim Ratcliffe Phil Waugh Richie Mccaw Katelyn Vaha Akolo Jason Ryan Simon Paterson Beauden Barrett Chris Lendrum Simon Porter Rob Nichol David Kirk

The New Zealand Herald – country’s largest newspaper, est. 1863: New Zealand rugby’s 30 most influential power-brokers