Yory Wurmser

Yory Wurmser

analyst United States

Yory Wurmser is a principal analyst for advertising, media, and technology at eMarketer, known for his insights into the evolving landscape of digital marketing and advertising. Recently, he commented on Apple's plans to integrate AI search options into its Safari browser, highlighting the significant advancements in generative search technologies like ChatGPT and Perplexity AI.

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Guyana Guyana: Yory Wurmser is a principal analyst who discussed the importance of Google's agreements to remain the default search engine. 6

Stabroek News: Apple’s plan to offer AI search options on Safari a blow to Google dominance