Dieter Müller

Dieter Müller

entrepreneur Germany

Dieter Müller is a prominent figure in the hospitality industry, best known as the co-founder and CEO of Motel One, a budget design hotel chain that has gained acclaim for its innovative approach to affordable accommodation. Alongside his wife, Ursula Schelle-Müller, he has established Motel One as a leader in the sector, operating 99 hotels across Europe, including the United States under the brand 'The Cloud One.' Under his leadership, the company has focused on growth and expansion while maintaining a commitment to quality and design, even as competition intensifies from other budget hotel brands.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
47,963
Power
2,395$
Sentiment
8.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Germany 1 8.00 0.05% +0% 83,783,942 42,422 $3,845,000 1,947$
Switzerland 1 8.00 0.06% +0% 8,654,622 5,541 $700,000 448$
Totals 2 92,438,564 47,963 $4,545,000 2,395$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Switzerland Switzerland: Dieter Müller, Leiter Kommunikation bei der Stadt Zug, writes about the city's ambitions as an innovation and digitalization hub. 8

Neue Zürcher Zeitung: Zug hat als erste Schweizer Stadt ein eigenes Metaverse

Germany Germany: Dieter Müller is Germany's most successful hotelier and the founder of Motel One. 8

Süddeutsche Zeitung: Motel-One-Gründer Müller: „Milliardär? Dieses Wort kenne ich nicht" - Wirtschaft

Switzerland Switzerland: Dieter Müller invented the Amuse-Bouche-Menu and now appears only at events and as a juror. 6

Neue Zürcher Zeitung: Günstiger essen in Sternerestaurants dank Kennenlernmenus

Germany Germany: Dieter Müller and his wife Ursula Schelle-Müller are considered pioneers of budget design hotels. 8

Süddeutsche Zeitung: München: Motel One verkauft Mehrheit an Finanzinvestor - Wirtschaft