Frédérique Tutt

Frédérique Tutt

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Frédérique Tutt is an industry expert at Circana who commented on the rising popularity of Labubu plush figures, describing them as belonging to the 'ugly cute' category and noting that despite their unconventional appearance, they have captivated consumers in France.

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Frédérique Tutt explains the appeal of the Labubu figurines in the context of consumer trends.

« C’est moche, mais, comme c’est mignon, les gens achètent quand même » : les Labubu, ces figurines en peluche devenues un phénomène de mode en France
Le Monde·FranceFrance· 2025-09-14
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