Gustavo Cubillo
Gustavo Cubillo is a well-established researcher and professor at the School of Management at the Tecnológico de Costa Rica (TEC). He provided insights on IKEA's arrival in Costa Rica, highlighting the implications for the local market and the competition posed by various retailers not traditionally focused on home furnishings.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Costa Rica | 2 | 6.00 | 0.17% | +10% | 5,094,118 | 9,762 | $62,000 | 119$ |
| Totals | 2 | 5,094,118 | 9,762 | $62,000 | 119$ |
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Each country's color is based on "Mentions" from the table above.
Recent Mentions
Costa Rica:
Gustavo Cubillo highlighted that Fifco maintained a monopoly in the market for a long time.
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Costa Rica:
Gustavo Cubillo, researcher and professor at the Technological Institute of Costa Rica (TEC), commented that the extension of promotions does not imply that Black Friday is losing strength.
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Costa Rica:
Gustavo Cubillo, a consolidated researcher and professor at the Technological Institute of Costa Rica, considered that in the short term there would be no repercussions on product prices.
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Costa Rica:
Gustavo Cubillo is a consolidated researcher and professor at the School of Administration of the Technological Institute of Costa Rica.
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