Karina Espinoza
Karina Espinoza is the Manager of the Corporate Brand practice at Burson Perú, where she focuses on helping brands build lasting connections through strategic communication. Her insights on the impact of major global events like the Super Bowl highlight the importance of authenticity and cultural representation in marketing, particularly in the context of Latin American audiences.
Global Media Ratings
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Peru:
Karina Espinoza explained that the true opportunity for brands lies in transforming ephemeral moments into lasting connections.
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