Malcolm Bricklin
Malcolm Bricklin is an American entrepreneur and automotive businessman known for his efforts to introduce foreign car brands to the United States, notably the Yugo in the 1980s. Bricklin's ventures often involved risk and innovation, and he played a significant role in popularizing small, economical vehicles during a time when American consumers were seeking alternatives to gas-guzzling cars. Despite the Yugo's reputation for poor quality, Bricklin's marketing strategies initially led to significant sales, making the Yugo a symbol of both novelty and failure in the automotive industry.
Born on Aug 22, 1939 (85 years old)
Global Media Ratings
Countries Mentioned
No country-level mention data available.
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Canada:
Malcolm Bricklin is a Canadian entrepreneur known for his role in the auto industry and for creating the Bricklin SV-1 sports car.
7
Israel:
Malcolm Bricklin was an American entrepreneur who attempted to market the Yugo in the United States.
7