
Mario Ubiali
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Mario Ubiali is the founder of Thimus, a company that applies neuroscience to understand human experiences related to food. He has contributed to the understanding of how sounds in cooking videos can create a sensory connection and enhance the overall culinary experience.
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Recent news mentions
Mario Ubiali is the founder of Thimus, a company that uses neuroscience to understand food experiences.
Sizzle, squeak, splash: How sounds in food videos trick our brainsThe Globe and Mail·
Canada· 2025-02-12




