Silvana Gámez
Silvana Gámez is the account manager at Kantar, a leading data and insights company. She has played a pivotal role in analyzing consumer behavior in Central America, particularly regarding shopping trends in Costa Rica. Recently, she highlighted significant changes in consumer purchasing patterns, noting that while shoppers are visiting stores less frequently, they are buying larger quantities of products to save costs amidst rising prices.
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Honduras:
Silvana Gamez noted that shoppers are increasingly seeking economical purchasing options.
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Costa Rica:
Silvana Gámez is the account manager at Kantar, who highlighted the shopping behavior of consumers in the region.
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