Taina Torvela

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Taina Torvela is a retired advertising executive and a vocal critic of the over-commercialization of Rovaniemi due to tourism, advocating for tighter regulations on Airbnb rentals in residential areas.

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Taina Torvela, a retired advertising executive, has been leading the charge against Airbnb's impact on her community.

Santa lives in Rovaniemi, Finland. Some of his neighbours are not thrilled

The New Zealand Herald – country’s largest newspaper, est. 1863·

New Zealand· 2025-04-21

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