Tony Greenwald
Tony Greenwald is a prominent American psychologist best known for his work on implicit bias, a term he co-created with Mahzarin Banaji in the 1990s. Together, they developed the Implicit Association Test (IAT), which has become a widely used tool for measuring implicit biases related to race, gender, and other social categories. Greenwald's research has had a significant impact on the fields of psychology and social justice, shedding light on the unconscious biases that influence individual behavior and societal structures. His contributions have sparked discussions about the importance of addressing these biases in various aspects of life, including employment, education, and interpersonal relationships.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Spain | 1 | 7.00 | 0.06% | +0% | 46,754,778 | 28,405 | $1,400,000 | 851$ |
| Totals | 1 | 46,754,778 | 28,405 | $1,400,000 | 851$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Spain:
Tony Greenwald co-created a test to evaluate implicit biases alongside Mahzarin Banaji.
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