Wendy Wood

North MacedoniaacademicFemale6.0Global Dominance: 0.00%

Wendy Wood is a prominent psychologist and professor emerita at the University of Southern California, known for her research on habits and behavior change. Her work emphasizes the importance of creating effective habits through intrinsic motivation rather than relying solely on long-term goals, advocating for strategies that incorporate enjoyable activities into routines to foster consistency and engagement in behaviors such as exercise.