Jessica DeFino
Jessica DeFino is a beauty writer and critic known for her insightful commentary on skincare trends and societal beauty standards. Recently, she garnered attention for her critical perspective on the viral TikTok skincare trend known as the 'morning shed,' describing it as a troubling manifestation of societal pressures that compel individuals to seek perfection even during sleep. DeFino emphasizes the importance of allowing the skin to regenerate naturally at night, expressing concerns that excessive skincare routines can damage the skin barrier.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| India | 1 | 2.00 | 0.02% | +0% | 1,380,004,385 | 242,916 | $2,900,000 | 510$ |
| United Kingdom | 1 | 5.00 | 0.03% | +0% | 67,886,011 | 18,195 | $2,700,000 | 724$ |
| Totals | 2 | 1,447,890,396 | 261,111 | $5,600,000 | 1,234$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
United Kingdom:
Jessica DeFino provides insights on beauty standards and the skin-brain connection.
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India:
Beauty writer and critic Jessica DeFino told USA Today that she finds the trend 'really sad,' feeling like it is a 'real encroachment on the dream space, the relaxation space.'
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