John Deere
John Deere is a prominent American company known for manufacturing agricultural machinery, including tractors and farming equipment. Founded in 1837 by its namesake, John Deere, the company has played a significant role in the advancement of agricultural technology and productivity. As a leader in its industry, John Deere has been involved in various initiatives to promote diversity, equity, and inclusion (DEI) within its workforce. Recently, the company was in the news as its investors voted against a proposal to dismantle its DEI programs, signaling a commitment to maintaining diversity initiatives despite pressures from political figures advocating for their elimination.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Switzerland | 1 | 5.00 | 0.07% | +0% | 8,654,622 | 6,112 | $700,000 | 494$ |
| Norway | 1 | 7.00 | 0.07% | +0% | 5,421,241 | 3,736 | $403,000 | 278$ |
| Totals | 2 | 14,075,863 | 9,848 | $1,103,000 | 772$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Switzerland:
John Deere is a significant US customer for Bossard, which is facing challenges due to a weak agricultural market.
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Norway:
John Deere's investors voted against a proposal to dismantle the DEI program.
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