Matthias Schranner

Matthias Schranner is a renowned negotiation expert based in Zürich, Switzerland, who previously spent 17 years working in law enforcement, including six years on a crisis negotiation team dealing with hostage situations. He is the founder of the Schranner Negotiation Institute, where he advises politicians and business leaders on effective negotiation strategies. Schranner gained media attention for his insights on negotiating with former President Donald Trump, emphasizing that Trump's seemingly erratic trade policies are actually part of a rational negotiation strategy aimed at strengthening his position in discussions.