Michael Payne
Michael Payne is a former Director of Marketing for the International Olympic Committee (IOC), known for revolutionizing Olympic sponsorship and marketing strategies. With a career spanning over two decades in the Olympic movement, Payne played a crucial role in increasing the commercial viability of the Games, helping to secure lucrative broadcasting and sponsorship deals that significantly boosted revenues.
Not in the pool (under ¢1).
Recent news mentions
Michael Payne, a former IOC marketing chief, discussed the impact of the 1984 LA Games on future Olympic bidding.
IOC bets on Los Angeles 2028 to reboot Olympic business model
Canada· 2026-02-20
Michael Payne once asked a PhD student studying memory about remembering names.
This Column 8 contains more spiders (sorry)
Australia· 2026-01-13
Michael Payne shares a humorous anecdote about a national in PNG.
Precise dialect or just a half-baked theory?Australia· 2025-12-01
Michael Payne’s brace helped Hikers take a 2–1 lead into halftime.
Saints, Pepsi Hikers and GBTI GCC shine as goals rain
Guyana· 2025-11-08
Michael Payne shared a story about a service person who commented on a car key incident.
Currying favour under pressureAustralia· 2025-10-26
Michael Payne reflects on his childhood experiences in the bush.
Epitaph leaves a great impressionAustralia· 2025-06-16
Michael Payne recalled a petite friend who was the victim of a bag snatch while walking her dog.
A literal swag of spoilsAustralia· 2025-05-29
Michael Payne is a former IOC Marketing Director who commented on the geopolitical challenges facing the IOC.
Kirsty Coventry, Perempuan dan Orang Afrika Pertama yang Pimpin IOC
Indonesia· 2025-03-22
