Stefan Bratzel

Stefan Bratzel is a professor for automotive economics who commented on BMW's strategy with Alpina.

Neue Zürcher Zeitung·Switzerland· 2026-06-23

Stefan Bratzel is a sector expert who commented on Mercedes' competitive challenges and cost issues.

Süddeutsche Zeitung·Germany· 2026-02-12

Stefan Bratzel is a professor of automotive economics at the University of Applied Sciences in Bergisch Gladbach.

Neue Zürcher Zeitung·Switzerland· 2026-02-05

Stefan Bratzel from the Center of Automotive Management commented on Ford's sales issues.

Süddeutsche Zeitung·Germany· 2025-09-16

Stefan Bratzel, director of the Center of Automotive Management in Germany, commented on the competitive landscape of the automotive market.

Taipei Times – major English newspaper in Taiwan, est. 1999·Taiwan· 2025-09-13

Stefan Bratzel shares the opinion that car manufacturers have shipped as many vehicles to the US as possible before tariffs take effect.

Adevărul·Romania· 2025-05-15

Industry expert Stefan Bratzel stated that US manufacturers have little to offer in the European market.

Luxemburger Wort·Luxembourg· 2025-04-09

Stefan Bratzel is a professor of automotive management and discusses Audi's challenges and brand perception.

Neue Zürcher Zeitung·Switzerland· 2025-03-28

Stefan Bratzel is the director of the Automotive Management Center in Bergisch Gladbach, Germany.

O Estado de S. Paulo (Estadão)·Liechtenstein· 2025-03-02

Stefan Bratzel is the director of the Automotive Management Center in Germany who discussed the innovation challenges faced by German automakers.

La Prensa – high-circulation Honduran daily·Honduras· 2025-02-26

Stefan Bratzel is the director of the Center for Automotive Management in Bergisch Gladbach, Germany.

The Globe and Mail·Canada· 2025-02-20