Stefan Vogler

Stefan Vogler

Switzerland SwitzerlandexpertMale6.0Global Dominance: 0.00%

Stefan Vogler is a branding expert and lecturer at the Zurich University of Applied Sciences, specializing in the relationship between products and consumers. His insights into brand value and consumer behavior highlight the importance of strong branding in marketing strategy, asserting that a powerful brand creates a clear image in the minds of consumers and can significantly influence purchasing decisions.

Power749
Reach9,266

Country presence

Recent news mentions

Vogler is a marketing expert who discusses the commercial rationale behind On's expansion into football.

Warum der Fussballstar ein Heilsbringer ist
Neue Zürcher Zeitung·SwitzerlandSwitzerland· 2026-09-23
6.0

Stefan Vogler is a brand expert and university lecturer who believes renaming the Halbtax would be a mistake.

Unantastbares Halbtax? So soll der Schweizer öV reformiert werden
Neue Zürcher Zeitung·SwitzerlandSwitzerland· 2025-10-26
8.0

Stefan Vogler discussed the potential brand impact of UBS's relocation.

Kann die Grossbank ohne die Schweiz überleben?
Neue Zürcher Zeitung·SwitzerlandSwitzerland· 2025-09-20
5.0

Stefan Vogler is a branding expert and lecturer at the Zurich University of Applied Sciences.

Migros und Denner verkaufen wieder Coca-Cola: Das Geheimnis mächtiger Marken
Neue Zürcher Zeitung·SwitzerlandSwitzerland· 2025-08-18
7.0