Sucharita Kodali
Sucharita Kodali is a retail analyst at Forrester Research, where she provides insights into the evolving landscape of retail, including the challenges and limitations of live shopping. She argues that while live shopping has seen success in markets like China, its scalability in the US may be hindered by the prevalence of physical stores, where consumers prefer to try products in person.
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Pakistan:
Sucharita Kodali, a retail and e-commerce principal analyst with the research firm Forrester, stated that anything from China is now subject to tariffs.
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United Kingdom:
Sucharita Kodali, retail analyst at Forrester Research, thinks that live shopping is likely to have a limited appeal.
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