Toyota

Toyota

company Japan

Toyota Motor Corporation is a Japanese multinational automotive manufacturer headquartered in Toyota City, Aichi, Japan. Founded in 1937 by Kiichiro Toyoda, the company has become one of the largest automobile manufacturers in the world, known for its innovative approach to automotive engineering and production. Toyota is a pioneer in hybrid technology with its iconic Prius model and has been actively expanding into electric vehicles and sustainable transportation solutions. Recently, Toyota has also ventured into smart city development, exemplified by its Woven City project at the base of Mount Fuji, designed to serve as a testing ground for autonomous vehicles and advanced urban living.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
82,909
Power
3,099$
Sentiment
4.43
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Germany 1 3.00 0.05% +0% 83,783,942 42,856 $3,845,000 1,967$
Portugal 1 4.00 0.05% +0% 10,196,709 5,224 $240,000 123$
Hungary 1 4.00 0.06% +0% 9,660,351 5,367 $160,000 89$
Slovakia 1 7.00 0.04% +0% 5,459,642 2,143 $110,000 43$
Luxembourg 1 7.00 0.07% +0% 625,978 432 $73,000 50$
Argentina 1 7.00 0.04% +0% 45,195,774 18,078 $450,000 180$
Switzerland 1 5.00 0.06% +0% 8,654,622 5,594 $700,000 452$
Denmark 1 3.00 0.06% +0% 5,792,202 3,214 $350,000 194$
Totals 8 169,369,220 82,908 $5,928,000 3,098$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Denmark Denmark: Toyota has struggled with the transition to electric vehicles and only has one poorly reviewed electric car in its lineup. 3

Politiken: Der er noget mildt uvenligt over udseendet på Årets Bil 2025

Switzerland Switzerland: Toyota is a major automotive manufacturer that is adjusting its strategies in response to US tariffs. 5

Neue Zürcher Zeitung: Reaktion von Nissan und Toyota auf US-Zollkrise

Slovakia Slovakia: Toyota announced an investment of 44 million dollars into the Japanese rocket startup Interstellar Technologies. 7

SME – major Slovak daily, est. 1993: Honda otestuje obnoviteľný zdroj energie vo vesmíre

Luxembourg Luxembourg: Toyota was the first to make hybrid technology mainstream with the Prius in 1997. 7

Luxemburger Wort: Fast 400 PS und trotzdem effizient? - Was kann der BMW X3 M50?

Latvia Latvia: Toyota is sponsoring the Rīga Velomarathon, which is one of Latvia's largest sports events. 8

Diena: Gaidāmo Toyota Rīgas velomaratonu papildinās jauns Sieviešu brauciens / Diena