Urs Loher

Urs Loher

business executive Switzerland

Urs Loher is a prominent figure in the Swiss defense industry, serving as the head of a major arms company. He has been vocal about the impacts of recent geopolitical developments, particularly the Ukraine conflict, on Switzerland's arms export regulations. Loher has expressed concerns regarding the diminishing trust from countries like Germany, which are vital to the Swiss military sector, and has called for a reevaluation of current policies to ensure the survival of the industry.

Global Media Ratings
Dominance
0.01%
Persistence
5 wks
Reach
81,819
Power
6,618$
Sentiment
5.56
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Switzerland 9 5.56 0.63% +50% 8,654,622 81,819 $700,000 6,618$
Totals 9 8,654,622 81,819 $700,000 6,618$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Switzerland Switzerland: Urs Loher, the head of armaments, suggested the possibility of abandoning the 300-million project due to ongoing development issues. 5

Neue Zürcher Zeitung: Kampf um Vertrauen und Millionen

Switzerland Switzerland: Urs Loher explained that he obtained two legal opinions after taking office. 5

Neue Zürcher Zeitung: Die Schweiz vertraut auf die US-Kanzlei Arnold & Porter

Switzerland Switzerland: Urs Loher is the head of procurement for the Swiss army and has expressed criticism towards the manufacturer of reconnaissance drones. 5

Neue Zürcher Zeitung: Die Schweiz erliegt ihrer Sonderfall-Erzählung

Switzerland Switzerland: Urs Loher is the head of the Swiss Federal Office for Defense Procurement (Armasuisse) and is responsible for all military procurements. 5

Neue Zürcher Zeitung: Das sagt Rüstungschef Urs Loher zum Fixpreis-Debakel beim F-35

Switzerland Switzerland: Urs Loher is the new head of the Federal Office for Armaments who sought further assessments regarding the F-35 contracts. 5

Neue Zürcher Zeitung: Die Top-Kanzlei Homburger gerät in die Kritik

Switzerland Switzerland: Urs Loher stated that America wants a secure Europe and Switzerland is part of that. 7

Neue Zürcher Zeitung: Die USA priorisieren die Ukraine beim Patriot-System – ein Signal an die Schweiz

Switzerland Switzerland: Urs Loher, the head of armaments, publicly considered abandoning the project due to Elbit's failure to meet deadlines. 5

Neue Zürcher Zeitung: Kritiker fordern Kaufstopp wegen Gaza-Krieg

Switzerland Switzerland: Urs Loher stressed the importance of the Rigi project for Switzerland's security. 8

Neue Zürcher Zeitung: Zukunft des Offset-Projekts «Rigi» unsicher

Switzerland Switzerland: Urs Loher confirmed in an interview that the VBS is considering abandoning the drone project. 5

Neue Zürcher Zeitung: VBS erwägt Abbruch: 300-Millionen-Drohnenprojekt auf der Kippe