Ynon Kreiz

Ynon Kreiz

business executive United States

Ynon Kreiz is the CEO of Mattel, the renowned toy manufacturing company best known for its iconic Barbie dolls. Under Kreiz's leadership, Mattel has navigated challenges posed by international trade policies, including tariffs affecting toy prices in the U.S. He has emphasized the importance of maintaining affordable access to toys for children while diversifying the company's supply chain away from China. Kreiz's strategic decisions are crucial as the toy industry adapts to a rapidly changing economic landscape.

Global Media Ratings
Dominance
0.03%
Persistence
0 wks
Reach
581,477
Power
27,287$
Sentiment
5.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United States 4 5.00 0.13% +0% 331,002,651 419,389 $21,000,000 26,608$
Greece 1 5.00 0.07% +0% 10,423,054 7,304 $190,000 133$
Liechtenstein 1 5.00 0.09% +0% 38,137 32 $6,900 6$
Vietnam 1 5.00 0.16% +0% 97,338,583 154,751 $340,000 541$
Totals 7 438,802,425 581,476 $21,536,900 27,288$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United States United States: Mattel CEO Ynon Kreiz said the company would have to consider raising some toy prices due to tariffs. 5

CNN: Trump threatened to tariff Apple and Mattel. Here’s how he could do it

United States United States: Chief Executive Ynon Kreiz told investors that he expects 40% to 50% of its products to remain priced at $20 or less. 5

CNN: These companies will raise prices because of Trump’s tariffs

United States United States: Mattel CEO Ynon Kreiz stated that Trump's tariffs won't bring toy manufacturing to America. 5

CNN: Trump warns big business: Eat my tariffs, or pay the price

United States United States: Mattel CEO Ynon Kreiz said during an earnings call that the toy manufacturing giant is considering raising prices on American toys due to tariffs. 5

CNN: Mattel warns toys could get more expensive

India India: Mattel CEO Ynon Kreiz explained that the firm was moving away from China as a manufacturing hub. 5

The Times of India: ‘Beautiful baby girls don’t need 30 Barbies’: Trump threatens 100% tariff on toy manufacturer Mattel

United States United States: Mattel CEO Ynon Kreiz said it’s unlikely Trump’s tariffs will cause toy manufacturing to come to America. 5

CNN: Trump floats 100% tariff on Barbies while his UK trade ‘deal’ shields super-luxury cars like Rolls-Royce