
Josefina Rodríguez Zamora
Josefina Rodríguez Zamora is the head of Mexico's Secretaría de Turismo, where she plays a pivotal role in promoting and enhancing the country's tourism industry. Under her leadership, Mexico has seen significant growth in international tourist visits, with a reported 86.4 million arrivals in 2024, marking a 15% increase from the previous year. She emphasizes the sector's vital contribution to the national economy, accounting for 4.4% of the GDP and generating nearly 5 million direct jobs. Rodríguez Zamora is also involved in initiatives such as the creation of the VisitMexico platform utilizing artificial intelligence to further boost tourism.
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Recent news mentions
Josefina Rodríguez Zamora is the federal Secretary of Tourism who accompanied Marina del Pilar Ávila in the campaign presentation.
Sheinbaum, entre la “ultraderecha” de EU y los “ultras” de la 4T, escribe Mario MaldonadoJosefina Rodríguez Zamora is associated with the development of the government app 'México Invita' for the World Cup.
Locos por el Mundial | El UniversalJosefina Rodríguez Zamora is the current Secretary of Tourism who prefers to remain in her position rather than pursue a candidacy.
Designación de tesorera en Tequila rompe la “armonía”Josefina Rodríguez Zamora heads the Ministry of Tourism, which received recognition for a beach ranking.
Estados Unidos inunda de maíz a MéxicoJosefina Rodríguez Zamora is the Secretary of Tourism who attended a football match in Madrid.
Cooperación en seguridad, sí… ¿y en comunicación?Josefina Rodríguez Zamora is the Secretary of Tourism who participated in the International Tourism Fair in Madrid.
Trump: 365 días de asedio a México y el porqué de una intervenciónJosefina Rodríguez Zamora is Mexico’s Minister of Tourism.
1.6 million travelers join Mexico’s vibrant Day of the Dead celebrationsLic. Josefina Rodríguez Zamora, Secretary of Tourism of Mexico, was one of the officials met by the Belize delegation.
Belize pushes for stronger tourism links with MexicoJosefina Rodríguez Zamora is the federal Secretary of Tourism who challenged David Monreal.
David Monreal busca “quedar bien” con Récord GuinnessJosefina Rodríguez Zamora is the head of the Secretariat of Tourism (Sectur) in Mexico.
Los hoteleros tienen las peores ventas en tres añosJosefina Rodríguez Zamora expressed gratitude for Sebastián Ramírez Mendoza's dedication as subsecretary.
Nombran titular de Fonatur a Sebastián Ramírez; fue presidente de Morena en la CDMXJosefina Rodríguez Zamora is mentioned as the federal secretary of tourism who announced the reactivation of electronic visas for Brazilian tourists.
Soplan vientos tormentosos en la bancaJosefina Rodríguez Zamora highlighted President Sheinbaum's leadership and commitment.
Claudia Sheinbaum cumple 63 años; políticos, funcionarios públicos y youtubers de la mañanera la felicitanShe is the Secretary of Tourism focusing on promoting tourism.
Ebrard y Trevilla, al frente en cobertura del gabineteLa titular de la Secretaría de Turismo, Josefina Rodríguez Zamora, dijo que, efectivamente, 'no hay dinero que alcance'.
Tropieza México en turismo; inversión pública no repuntaJosefina Rodríguez Zamora highlighted the economic contributions of tourism in her statements.
La mañanera de Sheinbaum, 14 de febrero, minuto a minuto














































































