Josefina Rodríguez Zamora

Josefina Rodríguez Zamora

politician Mexico

Josefina Rodríguez Zamora is the head of Mexico's Secretaría de Turismo, where she plays a pivotal role in promoting and enhancing the country's tourism industry. Under her leadership, Mexico has seen significant growth in international tourist visits, with a reported 86.4 million arrivals in 2024, marking a 15% increase from the previous year. She emphasizes the sector's vital contribution to the national economy, accounting for 4.4% of the GDP and generating nearly 5 million direct jobs. Rodríguez Zamora is also involved in initiatives such as the creation of the VisitMexico platform utilizing artificial intelligence to further boost tourism.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
270,016
Power
2,513$
Sentiment
8.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Mexico 2 8.00 0.21% +0% 128,932,753 270,016 $1,200,000 2,513$
Totals 2 128,932,753 270,016 $1,200,000 2,513$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Mexico Mexico: Josefina Rodríguez Zamora is the head of the Secretariat of Tourism (Sectur) in Mexico. 8

El Universal: Los hoteleros tienen las peores ventas en tres años

Mexico Mexico: Josefina Rodríguez Zamora is mentioned as the federal secretary of tourism who announced the reactivation of electronic visas for Brazilian tourists. 7

El Universal: Soplan vientos tormentosos en la banca

Mexico Mexico: La titular de la Secretaría de Turismo, Josefina Rodríguez Zamora, dijo que, efectivamente, 'no hay dinero que alcance'. 5

El Universal: Tropieza México en turismo; inversión pública no repunta

Mexico Mexico: Josefina Rodríguez Zamora highlighted the economic contributions of tourism in her statements. 8

El Universal: La mañanera de Sheinbaum, 14 de febrero, minuto a minuto