Tobi Lütke

Tobi Lütke

entrepreneur Canada

Tobi Lütke is the founder and CEO of Shopify, a leading e-commerce platform that enables businesses to create online stores. Originally from Germany, Lütke moved to Canada where he launched Shopify in 2006, transforming it into one of the most valuable companies in the country. Under his leadership, Shopify has focused on empowering entrepreneurs and small businesses by providing accessible tools for online retail. Lütke is known for his progressive views on technology, commerce, and social issues, and has been an outspoken advocate for responsible business practices. Recently, he criticized both U.S. President Donald Trump's tariff threats and the Canadian government's willingness to impose retaliatory tariffs, highlighting his commitment to fair trade and economic collaboration.

Born on Jul 05, 1981 (44 years old)

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
29,370
Power
1,314$
Sentiment
6.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Canada 1 6.00 0.08% +0% 38,005,238 29,370 $1,700,000 1,314$
Totals 1 38,005,238 29,370 $1,700,000 1,314$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Canada Canada: Tobi Lutke is the CEO of Shopify and posted an internal memo regarding job resources being allocated only to roles that cannot be automated by AI. 6

The Globe and Mail: Tech jobs were supposed to be the safe career route. What changed?

Greece Greece: Tobi Lutke, CEO of Shopify, recently told employees that the company would not hire for new positions unless managers could prove that AI could not perform the specific job. 5

Kathimerini: H AI καταργεί θέσεις εργασίας, λένε οι CEO

Vietnam Vietnam: CEO Shopify Tobi Lutke emphasized that the management team must prove that AI cannot perform the tasks they are currently doing before requesting to increase staff. 7

VnExpress – leading Vietnamese online newspaper, est. 2001: Lập trình viên bị ảnh hưởng nhất trong đợt sa thải của Microsoft