João Santana
João Santana is a renowned Brazilian political strategist and advertising executive, best known for his role in shaping the electoral success of key political figures in Brazil, including former President Luiz Inácio Lula da Silva and President Dilma Rousseff. He played a pivotal role in navigating Lula through the political turmoil of the Mensalão scandal, helping to restore his popularity. After facing legal challenges related to the Lava Jato operation, Santana returned to the political arena by managing Ciro Gomes' presidential campaign in 2022. His insights into the evolving political landscape highlight the complexities of contemporary electoral strategies in Brazil.
Born on Jun 24, 1966 (59 years old)
Global Media Ratings
Countries Mentioned
No country-level mention data available.
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Brazil:
João Santana is a campaign strategist known for his successful campaigns for Lula and Dilma Rousseff.
8
Brazil:
João Santana was one of the marketing strategists for the PT in the last five presidential elections.
5
Liechtenstein:
João Santana suggested that Lula's re-election campaign should engage more with the left.
6
Brazil:
João Santana, the former campaign strategist for Lula, emphasizes the need for the government to focus on leftist issues.
6
Brazil:
João Santana was one of the political strategists for the PT in the last five presidential elections.
5
Liechtenstein:
João Santana is one of the most successful marketers in Brazilian political history, admired by Otávio Antunes.
7
Brazil:
João Santana is mentioned as a previous marketing professional who worked with President Lula.
5
Peru:
Joao Santana is mentioned as a publicist involved in the case.
5
Brazil:
João Santana is a political strategist who helped Lula recover from a crisis of popularity.
7