Gary Pickering
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Gary Pickering is a professor of biological sciences and psychology at Brock University, who comments on the challenges of consumer acceptance and marketing strategies for new food technologies, including lab-grown alternatives.
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Recent news mentions
Gary Pickering, a professor of biological sciences and psychology at Brock University, pointed out the challenges facing companies like Genuine Taste.
Business Brief: Meet the taste engineersThe Globe and Mail·
Canada· 2025-02-25
Canada· 2025-02-25
Gary Pickering, a professor of biological sciences and psychology at Brock University, discusses the challenges of convincing consumers to embrace new food technologies.
Lab-grown beef-fat-infused veggie burger, anyone? Meet the flavour engineers working to make plant-based food taste more like meatThe Globe and Mail·Canada· 2025-02-16
Canada· 2025-02-16
