Jordan Peterson

Jordan Peterson

academic Canada

Jordan Peterson is a Canadian clinical psychologist, cultural critic, and professor of psychology, known for his conservative views on cultural and political issues, particularly regarding gender identity and political correctness. He gained widespread fame through his lectures and his book '12 Rules for Life: An Antidote to Chaos,' where he offers advice on personal responsibility and meaning in life. Peterson has become a polarizing figure, attracting both a dedicated following and significant criticism for his views on free speech, gender politics, and societal norms.

Born on Jun 12, 1962 (63 years old)

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
79,543
Power
3,382$
Sentiment
5.61
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United Kingdom 1 6.00 0.09% +0% 67,886,011 62,338 $2,700,000 2,479$
Sweden 1 3.00 0.17% +0% 10,099,265 17,205 $530,000 903$
Totals 2 77,985,276 79,543 $3,230,000 3,382$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Canada Canada: The author uses Jordan Peterson as a key screening question on first dates to gauge political alignment. 5

The Globe and Mail: Dating is political – and the divide feels wider than ever

Norway Norway: Jordan Peterson is a Canadian psychologist who wrote the book '12 Rules for Life: An Antidote to Chaos'. 8

Aftenposten: Dagens quiz: Torsdag 5. februar 2026

United States United States: Musk opened up about his thoughts on minors receiving gender-affirming care during an interview with Dr. Jordan Peterson. 5

Fox News: Musk battles Newsom's office over transgender daughter comments on X